ZUG FINANCE
The Vanderbilt Terminal for Zug Financial Intelligence
INDEPENDENT INTELLIGENCE FOR CRYPTO VALLEY'S FINANCIAL ECOSYSTEM
SMI Index 11,842| USD/CHF 0.8921| EUR/CHF 0.9412| SNB Rate 1.00%| Swiss AUM CHF 7.8T| FINMA Licensed 2,800+| SMI Index 11,842| USD/CHF 0.8921| EUR/CHF 0.9412| SNB Rate 1.00%| Swiss AUM CHF 7.8T| FINMA Licensed 2,800+|

AUM

AUM: Assets Under Management Definition and Significance

Definition

Assets under management (AUM) is the total market value of financial assets that a financial institution manages on behalf of its clients. AUM is the …

28 Feb 2026

Julius Baer: Switzerland's Pure-Play Wealth Manager

Julius Baer occupies a distinctive position in the Swiss private banking landscape. Unlike UBS, which operates as a universal bank with investment banking, …

7 Feb 2025

Swiss Private Banking AuM Tracker: Assets Under Management by Institution 2025

Switzerland retains its position as the world’s pre-eminent destination for cross-border wealth management, a status earned over two centuries of …

20 Jan 2025